It’s no secret that in order to achieve the most effective result, you need to know the essence. Before starting the process of nearshoring collaboration, it is important to know all the details. And it’s best to start with a definition. Cyril Samovskiy, Mobilunity CEO, answers this and many other questions regarding nearshoring in the full version of this interview, which is available on this page.
What is the definition of nearshoring?
Alfie: Do you believe it is possible or necessary to train the clients to understand what nearshoring is? What would be your definition of nearshoring?
Cyril: Nearshoring, opposite to offshoring, is an ability or model when a client is utilizing the best of the country’s and market’s potential nearby to their domestic market. I’m not willing to put an emphasis or focus purely on the labor market, because nearshoring models may vary and the engagement models may differ: project-based, R&D center, dedicated team, or something else. Nearshoring just widens the borders around the country or some union, as the European Union, making it possible to collaborate, to build partnership with the countries nearby, who are more or less of a similar mentality and, which is very important, not too far from the distance perspective and time zones. This would be probably my more or less formal definition. Maybe too wordy one, but still this is something that we put under the “nearshoring” term.
Nearshoring, opposite to offshoring, is an ability or model when a client is utilizing the best of the country’s and market’s potential nearby to their domestic market.
